Beyond Theory: From Learning to Taking Action
Many art programs stop at theory—giving artists exercises and projects but offering little real-world experience. At ArtSHINE, we believe that true learning happens through action.
Instead of just teaching artists how to build a portfolio, we help them create a commercial-ready portfolio that licensees and manufacturers want to see.
Instead of just giving generic project assignments, we review and refine your work, ensuring that it meets industry standards and current trends.
Instead of leaving artists on their own after completing a program, we continue mentoring, helping them define their creative practice, close gaps, and align with market opportunities.
This learning by doing approach means you’re not just preparing for the industry—you’re already working in it.
Hands-On Support: From Portfolio to Pitching
At ArtSHINE, we take things further. Not only do we help artists build and refine their portfolios, but we also pitch and submit their work directly to potential licensees and manufacturers.
Why does this matter?
Because in many other programs:
❌ You finish a course, but you’re left on your own to figure out how to get your work in front of industry professionals.
❌ There’s no after-support or continued mentorship.
❌ You don’t get feedback that’s specific to commercial success—only general artistic critique.
At ArtSHINE, we stay involved. We have one-on-one sessions where we:
✅ Review your business goals and map out how to achieve them.
✅ Coach and mentor you—not just during the program, but beyond.
✅ Connect you with real-world opportunities—because we don’t just talk, we walk the talk.
Real Industry Exposure: Exhibiting on the Global Stage
Unlike programs that exist in a bubble, disconnected from what’s happening in the industry today, we actively participate in the global art licensing and design world.
We exhibit up to six major international trade shows a year, including:
🌍 Licensing Expo Las Vegas
🌍 Brand Licensing Europe London
🌍 Pattern Lab at Maison Object
🌍 Surtex
This means our artists don’t just learn about licensing—they see their work showcased on an international stage and are connected with industry leaders and decision-makers.
Staying Ahead: What’s Trending in the Licensing World?
Another major gap in other programs? Many are outdated, stuck in past trends and outdated industry practices. They teach what used to work, but not what works now.
At ArtSHINE, we are constantly updating our artists on the latest trends across different product categories:
🔹 What’s hot in licensing right now?
🔹 What manufacturers are looking for?
🔹 How to align your work with market demand?
We don’t just guess—we are active in the industry, working directly with brands, licensees, and manufacturers to bring artists up-to-date information and opportunities.
Choosing the Right Program: Look for Those Who Walk the Talk
If you’re considering joining an art business or licensing program, ask yourself:
✔ Do they just teach theory, or do they actively help you take action?
✔ Do they offer after-support and mentorship, or do they leave you on your own?
✔ Do they have real industry connections, or are they disconnected from current trends?
✔ Do they exhibit at major trade shows, or are they simply talking about licensing without actually doing it?
At ArtSHINE, we teach, coach, mentor, and open doors.
We don’t just talk—we walk the talk.
Are you ready to take action and bring your creative career to life?
Want to learn more?
- Find out more
- Launch Pad + Accelerator Expressions of Interest
- Selling and Licensing Your Art & Designs Around the World with ArtSHINE.
We’re here to help you to take action, just like we’ve helped thousands of other entrepreneurs, business owners, and creative professionals all around the globe.
Now is the time to let your passion SHINE.
Now is the time to Make Tomorrow Today!
To your success, Vinh Van Lam and Stuart Horrex Cofounders
ArtSHINE.com
