If you’re looking to update your business but aren’t sure where to start – here is a list of all the areas that can be improved, without having to start all over again.
The idea
Whether you want to move onto something completely new, or just recreate a better version of what you were already doing, it is important to plan it out before rushing into anything too serious.
If you want a whole new product or service – do you research and look into what you will need. This may be anything from learning a whole new skill, or just touching up on some areas that you may have forgotten about.
The budget
As always, when starting a new venture, you will need to make a budget. Now depending on the direction your business is going to turn, will determine how much money you will want. Figure out everything that you will need and how much it will cost. Now, look at how much you have saved up. Bearing in mind, because you already have a successful business, you will have savings that you can tap into in order to expand.
The brand
We often talk a lot about how a brand is so important, because changing it can be an issue and you may risk losing business due to confusion – but – if you do it the right way, you will not only be able to salvage the relationships that you have already made with your consumers, but you may attract even more. So consider this as a makeover for your business, and make everyone aware of what changes are to come so they ride the journey with you, as a pose to just being told that you’re different now. Also think about if your target audience is going to change, expand or just stay the same.
The marketing
Marketing is the key way you get your business. There are many software’s out there that give you the ability to attract more customers. HubSpot Partner is one of the many ways you can get help and guidance in the marketing department. As you know, another great way to advertise is through social media, and if you are rebranding – give everyone updates and get people involved. You could even make a competition for your new company slogan. The best idea wins a free product!
The money
Even though you’re used to the income you’re getting, doesn’t mean you can sit back now and just rake in the money. If you don’t put in the effort – you won’t earn – so hard work is essential, no matter how successful your business has become. Never stop trying to get customers, and always look after the ones you have; otherwise, they’ll leave and find something better.
Now you’re making a lot more money, you may feel as though you can slack a little, but it’s so important to be aware of what’s going in and what’s coming out of your accounts, otherwise you may overinvest in something that leaves you in a sticky situation.
Want to learn more?
It’s as simple as 1… 2… 3…
- Just starting out? CLICK HERE
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We’re here to help you to take action just like we’ve helped thousands of other entrepreneurs, business owers and creative professionals all around the globe.
Now is the time to let your passion SHINE.
Now is the time to Make Tomorrow Today!
To your success,
Vinh Van Lam & Stuart Horrex
Your Coaches ArtSHINE industries
