How to follow your passion & build a sustainable art & Design business

Here are some tips to help you how to follow your passion and build a sustainable Art and Design business:

1. Research, Research, Research!

Once you’ve identified what your passion is, the next key step is to work out whether there is an opportunity for you to live the life you want and make money you need from that passion.

  • Ask yourself the following questions:
          Are you any good at it?
          Do you think you could make a living from it?
          Are you ready for it?
          Are you 100% committed? 
  • Identify successful people you know and have a good chat with them to get an idea about how they started their businesses. What were their challenges and most importantly, if they would do it all over again, what would they do differently?
2. Select a great business coach and mentors
  • A business coach will walk alongside you as you create a sustainable business that both supports you and your creative practice.
  • Make sure you select a coach who understands you and who understands the art, design, craft, and the creative industries. A coach can help you find solutions, hold you accountable, will give you the motivation you need to focus on your goals, and will help  you grow your business.
  • You should also have mentors in different areas of your business to help you along in your journey. A mentor is someone who has direct experience and who can offer you advice, support, networks, and guidance.
3. Honour your Desire, Passion, & Purpose (DPP) and let it shine!

  • When you consider following your passion and creating a Business LifeStyle for yourself, make sure you’re very clear on your DPP.
  • Keep your passion clear and simple so you are not too overwhelmed Procrastination is the nemesis of your passion too. Procrastination will prevent  you from taking action to achieve your goals. Always find ways to simplify the process and let your passion shine.
4. Take charge by taking action!

  • It doesn’t matter what your passion is. Whether you are experienced, or a newbie to business, if you have the commitment and determination you will be a success. Persistence and repetition will help you learn, build and grow your business.
  • Focus on the following three elements when you operate your business:

         Working IN – Creating, and producing designs or products

         Working ON – Promoting your business 
         Working ABOVE– Working towards your dream and vision

From our experience it is possible to follow your passion and build a sustainable Art & Design practice when you have Confidence & Competence. We have coached many clients who are actually living  their passions and creating the Business Lifestyle they have always desired.

So do you have what it takes to make it happen?

Life is too short to procrastinate.

Remember, we only live once. You’ve got to be in it to win it!

And once you are doing it, don’t give up until you are satisfied…
Would you like to learn your business model the ArtSHINE way?
It’s as simple as 1… 2… 3…


2. Send an e-mail to this ArtSHINE : info

3. Contact Vinh for a no cost, no obligation coaching 



Vinh Van Lam
the authorVinh Van Lam
Vinh Van Lam, co-founder of ArtSHINE, is a visionary art coach and entrepreneur with a passion for fostering creativity. With a diverse background in art and business, he brings a unique perspective to empower emerging artists, enabling them to thrive in the dynamic art industry through the innovative platform of ArtSHINE.

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