Have you ever wondered which social media outlet you should jump on?
Which one is effective and will benefit your business?
Where to start one?
What to do?
How to engage?
Last week we gave you a snapshot of how Facebook works. Today our discussion is about Youtube and how you could leverage Youtube into your art and design business.
Youtube has an audience size of 880 million (Australia 10M). It is a video sharing website. It is ideal for you to generate content and video clips. More and more businesses are participating with in this media as we are very visual and it connects well with the majority of people. You can video tape yourself demonstrating how to do a certain task such as showing a range of painting techniques or even demonstrating how to do a certain task. Instead of just a writing blog, you can also choose to do a video blog too.
Advantages:
Youtube is considered as one of the best methods in promoting your brand, your products and your services. Many business owners would use the video as a way of showing their client testimonials.
There is a massive audience for you to target and a great opportunity to talk to your ideal customer in the form of tutorial video sessions.
Disadvantages:
Traffic is limited to site. Difficult for you to redirect back to your website or blog.
Where to start:
Set up a Youtube account which is free. Your account can be linked with one of your existing Google accounts. Once you have an account you can post your video clip.
How to engage:
The best way to engage with your audience like your clients is to “like” their videos and leaving a comment.
What to do:
To leverage what Youtube has to offer you also need to familiarise yourself with its key features:
“Like” button- You can vote for the video UP or DOWN with the “Like” or “Dislike”
“View” is like a reader count. It records and shows how many viewers have viewed the videos.
Want to learn more about planning your social media for your business the ArtSHINE way?
It’s as simple as 1… 2… 3…
2: E-mail Quantum Compass: thepowerof5@QuantumCompass.com.au for your discovery session.
3: Contact Vinh for a no cost, no obligation coaching
Phone: +61 0410 636 138
E-Mail: Vinh@ArtSHINE.com.au
Skype: VinhVanLam
